SuperSport Schools revolutionises Live TV with AI Cameras in South Africa
SuperSport Schools, as a leading innovator in the world of youth and school sports streaming, has achieved a major milestone by delivering the very first automated, completely AI-produced live linear television broadcasts for DStv Channel 216 at the Jenny Orchard Invitational Basketball Tournament, hosted by Maritzburg College in Pietermaritzburg.
This ground-breaking move creates incredible new opportunities for SuperSport Schools to simulcast school and youth sports from across sub-Saharan Africa to both our SuperSport Schools App and SuperSport Schools Channel (216 on DStv).
The automated camera and AI production system, developed by Pixellot’s dedicated team of engineers and technicians, utilises innovative technology, with sports-specific AI-driven production capability.
“We would particularly like to thank Chris Luman the Headmaster at Maritzburg College for agreeing to use the prestigious Jenny Orchard Tournament as our guinea pig event for this innovation. In addition, this could not have been possible without the support of ITV Africa and Telemedia who both provided exceptional operational and technological support to this production,” said Kelvin Watt, CEO of SuperSport Schools.
The integration of the fixed AI system into live television broadcasts is a testament to SuperSport Schools’ commitment to innovation in youth and school sports broadcasting, ensuring we have greater capability to broadcast LIVE to channel 216 from multiple venues across South Africa and sub-Saharan Africa.
By leveraging the power of AI, SuperSport Schools continues to push the boundaries of youth and school sports coverage, delivering a more engaging and immersive experience for our loyal viewers.
SuperSport Schools is dedicated to providing an affordable and sustainable sports streaming and broadcasting platform for school and youth sports, and the integration of the fixed AI system into live television broadcasts is just the latest example of this commitment.
Viewers can look forward to even more exciting innovations from SuperSport Schools in the future and their dedication to bringing you the sport you care about most.